Yahoo!
Is Google worried about the Microsoft takeover of Yahoo?
I really wasn’t expecting this post on the official Google blog by David Drummond. He’s certainly not a fan of the deal and points out in no uncertain terms the need for openness and Microsoft’s dodgy past on the subject. I thought at least some of his comments could be considered a little over the […]
Will Yahoo! Accept Microsoft’s offer?
After years of speculation, Microsoft has finally jumped in with what seems to be an offer too good to be true. The offer of $42 Billion which is 60% above the current share value makes it pretty serious and it doesn’t leave much room for a counter.
I’d be extremely surprised if Yahoo! turns […]
Rel=nofollow fixed says Matt Cutts
The first time the major engines collaborated, it was to introduce the rel=nofollow tag to combat comment spam on blogs. Comment spam where anyone can add a link in the comment section of blogs was getting to the point, where it was almost impossible o administer a blog without spending hours deleting unrelated comments […]
Encouraging early results for Yahoo! Panama.
Comscore has just released their study of Panama, Yahoo’s new bid management platform, and the results look promising. Comscore looked at impression and click-through data for a million users taken from two weeks before the launch of Panama on the 5th of Feb 2007 and compared it with the following 2 weeks.
In the study, […]
Bush Google bomb fixed?
Finally Google has changed their algorithm to prevent Google bombing from working. All the old favourites like a search for ‘miserable failure’ which returned the George Bush page on the White house site, and ‘liar’ which returned the Blair page on the number 10 site have been cleaned up.
According to Google, they have made […]
Web metrics for Web 2.0 - What are you measuring?
John Battelle predicts, this is the year to re-define our web metrics. The traditional methods of looking at hits and page views are just not good enough when it comes to video, Ajax, blogs, RSS and the numerous applications that have surpassed the humble static web page.
With the majority of Bandwidth taken […]
TV ads chalenging search loyalty
Bill Tancer over at Hitwise has a great study on the impact of a call-to-search placed within a Special K TV ad. In his study he shows the increase in search traffic following the ad, which asks people to go to Yahoo! and search for Special K.
What’s surprising for me isn’t the increase in searches […]
Public to contribute eyewitness photos to Yahoo! news
Yahoo! partner with Reuters inviting the general public to contribute pictures and videos of important news events taken on their mobile phones and digital cameras. The news distribution system called ‘You Witness‘ will enable citizen journalist to contribute news media to feature alongside Yahoo! news articles. Reuters will edit and distribute the photos for use […]
Yahoo! leaked memo calls for major shakeup.
A Yahoo! Internal memo calls for drastic action to keep it from declining further in its efforts to catch Google. Senior Vice President Brad Garlinghouse, asks for a major restructuring of the company with a possible 20% cut in jobs.
Garlinghouse went on to say, the company didn’t have a clear strategy and was rife with […]
One sitemap protocol for Google, Yahoo! and MSN
The three big players in search have finally agreed to a single protocol for submission into their indices. Google Sitemaps was is a system for enabling site owners submit their web site through a XML version of their URL feed. While, Yahoo! Introduced their own version soon after, the two systems required different formats which […]
