video

TV advertising to seed an online experience

I was at an IAB Auto’s conference and heard a great talk by a copy man writing for Mercedes – He went on to talk about the traditional marketing split especially around new car launches – which is to spend most of the budget on TV which is designed to blanket bomb as wider audience […]

Hulu comes back to YouTube

The News Corp alternative Hulu has republish their video on YouTube. This was a project set-up as a competitor to YouTube - part of the idea being, pulling their content from YouTube would somehow make youtube less attractive. No big surprise that they just didn’t get the traffic.

Kevin Bacon and the impact of offline on online - part 2

A few days ago I blogged about a Kevin Bacon YouTube video which was mentioned on the Graham Norton show. The video had 1800 views prior to the TV show, and the following morning it had 8000+ views.
Now five days later it has just under 30,000 views. We can assume that the first jump […]

Kevin Bacon YouTube video on Graham Norton

On Graham Norton last night Kevin Bacon pointed out this video of him on YouTube

As the TV program ended there were 1800 views. Today there’s over 8000. Was expecting more from TV, but not bad

Danny Sullivan on Facebook ads

Danny over at SEOMoz talking to Rand Fishkin about the new Facebook beacon ads

Blinkx joins the Google YouTube ad-supported video model

Blinkx follows Google and releases a new ad-platform which allows publishers to earn a revenue share through placing videos on their web pages.

Ad-supported YouTube Videos – a win win for everyone?

The recent Google move to extend the AdSense model to YouTube Videos seems obvious, but you must admit – it’s a neat solution.
Similar to Adsense (contextual advertising) – A publisher can have videos from youTube embedded on their site with ads placed above and below the video.
The Publisher can chose to have content from […]

Blinkx Wiki on Video SEO 101

The video search engine Blinkx has created a Wiki for optimising video. With over 65% of internet bandwidth taken up by video, getting those who upload videos to follow some best practice is a great idea.
There’s a lot of useful information about the evolution of video search engines, from first generation early engines, where […]

YouTube rival proposed by Media giants – Just don’t get it

According to The Wall Street Journal last Saturday, some of the biggest organisations in the media including News Corp, Fox, Viacom Incm, CBS Corp and NBC Universal are planning a video rival to YouTube.
They plan to develop an online video platform for publishing ‘their’ network content, and cash in on the popularity of their material […]

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