research
Google patent for extracting text in images
I love reading about new patent applications but rarely comment on the direct impact on search. As everyone knows, there’re lots of reasons to protect intellectual property, and most rarely get used.
But the one just granted to Google for extracting text from images looks like the real deal. The number of uses are almost unlimited […]
Personalised search, privacy and user personas
One of the main issues around personalised search is privacy. Most people feel a little bit uncomfortable with the idea of a search engine attempting to deliver results based tracking us as individuals. Like when someone constantly finishes your sentence, because they think they know you so well (annoying? I know! I do it […]
Brand matters when it comes to search engines
A research study at Penn State’s College of Information Sciences and Technology (IST) – placed identical search results taken from Google into four different results templates – Google, MSN Live and Yahoo! as well as an in-house search engine.
When these pages were shown to the experimental subjects and asked which pages results were more relevant […]
