Archive for April 22nd, 2008

Kevin Bacon and the impact of offline on online - part 2

A few days ago I blogged about a Kevin Bacon YouTube video which was mentioned on the Graham Norton show. The video had 1800 views prior to the TV show, and the following morning it had 8000+ views.
Now five days later it has just under 30,000 views. We can assume that the first jump […]

Previous Query refinement coming to natural results

Somehow managed to miss this when Danny Sullivan mentioned it a few days ago. But the rumour is Google is going to start personalising results based on the previous query. This is something that’s been going on in paid for many months, but I think the implications are much greater for natural search.
With personalised […]