Google PageRank update hits link sellers?
By now there’s probably not a single search blog, not speculating about the October Google PR update. Even the Guardian has it covered. Search has certainly come a long way.
So, what’s happened? Well, a lot of people are reporting PR drops for sites which appear to be selling links or just caught up in blog networks. While it is common for Google to rescale PR – there’s something very different this time. A rescaling affects every site and rarely results in more than a single point drop. But this time, not all sites are affected and many of those that are, have lost 2 or more PR points. The displayed PR is logarithmic, so a 2 point drop is very significant.
Sites hit include some very high profile sites like the Washington Post, Forbes and www.problogger.net.
I’m a bit puzzled about this – Why would Google ‘show’ reduced PR for these sites, if they have the ability to just stop link juice from being passed on for sites selling links? While we wait for traffic reports from these sites I guess we can only speculate. My guess is, this is just to stop people chasing PR from sites that look to have a lot of it.
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